This study assesses if nudges in the form of informational videos sent via WhatsApp are effective in boosting take-up rates among vulnerable populations, specifically in the context of a regularization program for Venezuelan forced migrants in Colombia. The study randomly assigned 1,375 eligible migrants to receive one of three informational videos or be in a control group. The videos aimed at solving issues related to awareness, trust, and bottlenecks...
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تفاصيل
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2023/10/12
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ورقة عمل خاصة ببحوث السياسات
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WPS10590
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1
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2023/10/12
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Disclosed
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The Fine Line between Nudging and Nagging : Increasing Take-up Rates through Social Media Platforms